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Showing posts from July, 2022

Everything You Need To Know About Headless ECommerce

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 Everything You Need To Know About Headless ECommerce An intuitive and dynamic eCommerce store is important in accomplishing the goals you’ve assigned for your online sales. A good platform allows you to make amends and customize your website, along with having the best features for making your website customer friendly. With changing times, the traditional eCommerce platforms are fading away, giving way to a new and more prevalent form of eCommerce- Headless eCommerce. In this article, we will explore headless eCommerce in detail, to help you decide whether to make a shift to this new eCommerce option or not. What is headless eCommerce? Headless eCommerce is an eCommerce solution where the back-end system is not dependent on the front-end system. The operation of both systems are independent and completely separated from one another. It is known as the API-first approach, where communication between the two systems occurs via API. This allows customers to customize their stores easily

5 Amazing Strategies To Reduce Subscription Churn

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 5 Amazing Strategies To Reduce Subscription Churn Subscription churn is a concern for all subscription business. A subscription business is good as long as the customers who purchase a subscription, remain happy with the product or service, and stay subscribed. When customers start losing interest in your business and churning, this leads to a significant loss in revenue and their customer lifetime value also deteriorates. If you’re acquiring customers who leave unsatisfied with your services very quickly, you will not be able to stay in the subscription business for long. In this case, it’s important to adopt practices that give you a detailed insight into customer churn and help you find solutions to ultimately prevent churn. Customer churn  isn’t always down to holes in your product or service, but this can be a good place to start. By paying attention to why customers are churning, you should be able to identify common issues with your product or service and fix these for future c

Free Trials: Are They Right for Your SaaS business?

 Free Trials: Are They Right for Your SaaS business? A large percentage of SaaS organizations offer free trials to allow users to test their product for free. Free trials can benefit both parties because they allow your product to drive sales to your door, whilst also assisting users in seeing the value of the service and influencing their purchasing choice. Whilst a SaaS free trial is known to be an efficient product-led acquisition strategy for most SaaS businesses, they aren't for everyone. So before introducing free trials to your product, there are a few things to think about. In this post, we'll go over everything you need to know about free trials so you can decide whether they're suitable for your company. What is a free trial? A free trial gives users the opportunity to try out a product or service, for a limited period, for free. It gives users the ability to navigate around the product or service, and discover all of the features it has to offer. Free trials can

The Advanced Guide to Understanding, Calculating, and Improving Customer Acquisition Cost

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 The Advanced Guide to Understanding, Calculating, and Improving Customer Acquisition Cost Customer acquisition cost, or CAC, is a critical business indicator used by companies all over the world to evaluate the resources required to attract new customers and maintain growth. If you want to grow your client base while still making a profit, you need to know what CAC stands for, what it means for your business, and how you can calculate it. But first, here's a table of contents to assist you in finding exactly what you're searching for. Table of Contents 1.) What is customer acquisition cost? 2.) How to calculate customer acquisition cost? 3.) Customer acquisition cost formula 4.) Potential customer acquisition costs 5.) Importance of customer acquisition cost 6.) What is Customer Lifetime Value (CLV)? 7.) Customer acquisition cost benchmarks in SaaS 8.) Customer acquisition cost by industry 9.) How to improve customer acquisition cost? 10.)  Conclusion 11.)  Customer acquisitio

Understanding Payment Reconciliation and Its Purpose

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 Understanding Payment Reconciliation and Its Purpose People are at the core of every company, but cash flow and account management keep everything running smoothly. Accounting methods that are up to date and well-documented ensure that businesses operate smoothly and are well-positioned for development. Establishing a comprehensive payment reconciliation protocol is an essential accounting method to adopt for securing the financial health of your business. In this blog, we’ll go through the fundamentals of payment reconciliation, why it's vital to have a payment reconciliation process, how it works, best practices, and, ultimately, how to automate it. What is Payment Reconciliation? Payment reconciliation is an accounting process that checks account balances to ensure that all records are accurate, consistent, and current Accounts can be reconciled on a daily, weekly, or monthly basis. It's best to do it as frequently as possible (once a week), but if that's not possible,